Today we will be discussing Africa Hospitality and tourism trends and the outlook. The report was combined by Euromonitor International. Euromonitor International publishes the world’s most comprehensive market research on the travel industry. Their reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and sub-category level information
In this episode, we will be focusing in Johannesburg, South Africa. South Africa recorded declining inbound arrivals in 2015 owing to a myriad of factors such as the implementation of new immigration regulations. Despite this trend, retail value sales in the country continued to record positive growth due to the country’s positioning as a value-for-money destination, which appeals to many tourists as an attractive destination.